The Breathtaking Cost of the Midterms: $10 Billion and Counting on Ads
One source
What the source said
The New York Times – U.S.
“The Breathtaking Cost of the Midterms: $10 Billion and Counting on Ads”
The campaign is set to be more expensive than the 2024 presidential election cycle, and has already exceeded the ad total booked by the N.F.L. last season.
Read at The New York Times – U.S.Reported by one source so far. It is confirmed when a second, independent source reports the same thing.