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ROX delivers first UAE-made ADAMAS vehicles, marking a new era of UAE automotive excellence

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The National
“ROX delivers first UAE-made ADAMAS vehicles, marking a new era of UAE automotive excellence”

In a landmark celebration that underscores the UAE's expanding industrial base, ROX held a vibrant ceremony at its Advanced AI Manufacturing Centre at KEZAD. Less than 60 days after rolling out its inaugural Emirates-built vehicle, the company officially presented the first batch of 10 ADAMAS vehicles to customers during the ceremony. The vehicles form part of a limited 100-unit UAE Signature Edition. The high-profile event took place on the bustling factory floor, drawing a distinguished crowd…

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