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“Parar no tempo nunca vai ser opção”. Loara Costa, da Sovena, na primeira pessoa

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“Parar no tempo nunca vai ser opção”. Loara Costa, da Sovena, na primeira pessoa”

Loara Costa entrou na Sovena em 2013 para dirigir o marketing no mercado brasileiro, onde a Andorinha é a principal marca do portefólio. Um ano depois surgiu um dos seus grandes desafios no grupo: a Sovena decidiu terminar o acordo com a Bunge, a grande empresa alimentar que fazia toda a distribuição e comercialização da […]

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