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Beyond charity: The UAE initiative rewriting the rules of giving

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The National
“Beyond charity: The UAE initiative rewriting the rules of giving”

For more than 15 years, the Fatima bint Mohamed Bin Zayed Initiative (FBMI) has been rethinking philanthropy. Founded in 2010 by Sheikha Fatima bint Mohamed, it asks a fundamental question: rather than simply giving money to communities in need, what if aid could create livelihoods that eventually sustain themselves? Its model is deceptively simple: create products people want to buy, connect their makers with international markets, and reinvest the profits in healthcare, education and support…

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